Monday, October 27, 2014

Advice for Melbourne, Florida Home Sellers

If you are considering selling your Melbourne, Florida home there will not be a shortage of advice.

Selling your home requires specialized knowledge.  Evaluating advice (solicited or not) can be a challenge.

Advice may come from all directions. 

The know-it-all at work will likely be among the first to offer advice as he knows it all!  "Uncle Fred" who knows everything will tell you the secrets.  Your neighbor (you know the guy who has not spoken to you twice in the past year) will tell you how much you should get for it.

Multiple real estate agents will  provide their take on the market, the price and how quickly they can get the job done (read this "hire me!").

I don't know you.  If you are considering selling your Melbourne, Florida home here is some more unsolicited advice.
  • Disclose issues (current or past) up front.  Don't try to hide anything .
  • Don't expect to get what you paid plus a return on your investment. 
  • In the end the market will set the price for your home.  A ready willing buyer under no duress determines the ultimate selling price.
  • Don't price high now and reduce later.  This not a great starter strategy.  Buyers will wonder why your home has been for sale for so long!
  • Regardless of the direction of the real estate market buying high is not good strategy for buyers.  Reason enough for not listing high.
  • Decide what your real requirements (net proceeds) are and go from there.  The market data may or may not support this number.
  • Concentrate of the positives that separate your home from the others.  If it is "just like the rest," make it stand out by preparation, presentation and pricing.
  • Accommodate as many showing requests as possible.  Not all prospective buyers have flexibility in their schedule if they are relocating from another area.
  • Don't acquiesce to the real estate agent who gives you the highest recommended listing price. 
  • Don't rely solely on what you "hear" in the feedback, if received.  After all, perception is reality.  

Gary L Waters © 
Florida Licensed Real Estate Broker
Waters Realty of Brevard, LLC
3270 Suntree Blvd #2218
Melbourne, FL 32940

Friday, October 24, 2014

Home Seller Tips: What are your utility costs?

Does a buyer care to know what your utility expenses are?

Although most buyers don't ask for them I believe a seller can separate themselves from the competition if they provide their electric bill information.  Perhaps an entire twelve months is not necessary but the summer months (July, August, September especially) could help a buyer gauge how "bad" it will be when the air conditioner is operating the most.

Of course "bad" can be "good" if your home features energy efficient appliances including  newer high SEER AC system.  Although not as common, natural gas heating, cooking and hot water is a big seller for many because of its lower costs (plus you don't lose it if the power goes out).

Other energy savings like new or extra insulation, hybrid hot water heater, tank-less hot water heater or solar energy features.

On the other side is the challenge selling an older less energy efficient home presents.

Utility costs will not likely be the major decision maker when selling your home but if it is something that gives you a leg up on the competition - use it!

For information on buying a home in Brevard County, Florida, give me a call at 321-693-3850 or send me an email.

If new construction is a consideration I suggest you take a look at  Lifestyle Homes SunSmart systems.   Better yet, give me a call for information about these solar powered homes. You still want your own real estate agent when considering new construction. 

Image courtesy of phasinphoto at

Thursday, October 23, 2014

Important Questions to Ask Every Real Estate Agent You Interview to Sell Your Home

There are hundreds of articles on the Internet about choosing a real estate agent.  many of these include the questions to ask every real estate agent you interview to sell your home.

This is not one of those lists of questions but rather the general topics to be include when interviewing a real estate agent to sell your home.

In my opinion the most important questions deal with three main topics.
  1. Local knowledge.  Have you ever sold any homes in my neighborhood?  If so, when?   I have written this many times – local knowledge is critical.  How many homes are for sale in your neighborhood?  What type of sales are they (standard, short sale, foreclosure)?   What is my main competition?  Neighborhood knowledge is key - knowing your neighborhood and where your likely buyer will come from is key to market success.
  2. Experience. How long have you been in the real estate business?   Having gone through a real estate market shakedown during the 2005-2008 period I think real estate agents who were in the business before and remained in the business have demonstrated some strengths like tenacity, creativity, stick to it ability, managing budgets, achieving results.
  3. Success.   It is not necessarily how many listings one has today or has had in the past.  It is about the percent of listings that sell.  It is about the percent of original list price they get for their sellers.  It is about the number of days on the market (after all there are carrying costs while selling).  
Here is a list of questions to ask when interviewing a real estate agent to sell your home.

What is the best way to sell my house?

Signs your house is not priced right.

The Three Ps of Selling Your Home

Considering selling your Viera, Florida home?    Call me at 321-693-3850 if I can help.